Starting from the ground up we worked with the team at Sinema to develop and design their brand and voice for the 2011 opening. Built in the old Melrose theater located on 8th Avenue in Nashville, this high end restaurant & bar needed a sophisticated approach but with a classic style. The incorporation of “Old Hollywood” and “Film Noir” was exactly the look this new establishment needed. We continued the brand with high end food photography seen in many magazines and online publications and marketing to entice new and repeating diners. Sinema continues to be one of Nashville’s sought after restaurants.